COMPANY CULTURE

OUR BELIEFS & VALUES

Integrity

Pragmatic

Sustainable Growth

Employee Health

Standardize

STANDARDS & CERTIFICATIONS

GOTS Certification for Organic Cotton
OCS Certification for Organic Products
GRS Certification for Recycled Products
OEKO-TEX STANDARD 1000
Certification for SUPIMA cotton
BetterWorks Assessment Reports for Vietnam Garment Factory
BetterWorks Assessment Reports for Vietnam Garment Factory

OUR HISTORY

  • 1956
  • 1960
  • 1970
  • 1976
  • 1978
  • 1979
  • 1980
  • 1982
  • 2007
  • 2011
  • 2013
  • 2014
  • 2018
  • 2019

Just as Standard Shirts and its Smart Shirt brand faded away from the Hong Kong scene, a firm by the name of Smart Shirts, formed also by Shanghainese businessmen, emerged with a very different business model – private label garment manufacturing for clients in the West. In April 1956, Smart Shirts Manufacturers Limited (新馬聯合製衣) was incorporated with HK$100,000 in paid up capital and offices at the Bank of China Building. The three directors of the firm listed at incorporation were Ma Chung-tat (馬仲達, 1907-1999), a leading exporter in old Shanghai whose brother was the comprador of Unilever; William TL Yao (姚祖亮, 1922-1979) who ran the show and Wong Kam-tim (黃錦添) who supervised finance. Given the timing and the name, it is possible that Smart Shirts took over the HK manufacturing operations of Standard Shirts.